News aggregators and media professionals rely on NewsGuard’s website reliability ratings to inform their approach to curating and promoting online news content, enabling them to share articles from credible sources and avoid promoting websites that publish misinformation.
NewsGuard is a fully transparent, independent and trusted source for ratings about news sites. A Gallup poll found that 90% of consumers trust “experienced journalists with varied backgrounds” more than technology companies to rate news sites. Our analysts reach out to websites for comment (algorithms don’t call for comment), and hundreds of news publishers have improved their practices after engaging with our analysts (NewsGuard hopes publishers “game” its system by improving their credibility and transparency practices).
NewsGuard offers multiple tools for content moderators or trust and safety team members to vet content.
Pressrelations is a global company that provides digital media monitoring and analysis services to large international enterprises, public sector organizations, associations, political parties, and well-known PR networks. They partnered with NewsGuard to provide communications experts with NewsGuard’s Reliability Ratings to help them manage risk while optimizing branding and other publicity opportunities.