Helping reputation management professionals and platforms protect clients from misinformation.

NewsGuard’s data helps media monitoring, public relations, social listening, and reputation management companies deliver superior insights to their clients, including crucial context about the quality and trustworthiness of websites and social media channels they appear on.

Equipping reputation management, public relations, social listening, and media monitoring companies with tools to identify credible news.

NewsGuard offers unparalleled media insights for clients who want a deeper understanding of the sources that cite them online. Our tools, powered by human-vetted data, help both professionals and platforms distinguish between earned coverage on quality news and information sites and potential unreliable sources.

  • NewsGuard Reliability Ratings: Access NewsGuard’s website ratings dataset directly or integrate our API into your dashboard for automated contextual information about sources and links on your platform.
  • NewsGuard Insights Dashboard: Equip PR professionals and account managers with an easy-to-use dashboard to look up information sources, track top false narratives, and get alerts if ratings on monitored websites change.
  • NewsGuard Ratings and Icons: Use NewsGuard’s rating data and Nutrition Labels in coverage reports and analytics summaries for clients, providing additional metrics to evaluate the quality of reach or flag potentially unreliable reporting.
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“NewsGuard's Reliability Ratings provide Kekst CNC's team with unparalleled insights on the credibility of news websites. This is crucial, given the major threat that non-credible narratives have on corporate reputation. Our in-house Kekst CNC Intelligence team relies on NewsGuard’s transparent methodology to protect some of the world’s best known companies detect and manage risk.”

Michael White

Director, Kekst CNC

“Misinformation narratives pollute public opinion every day, but they can be hard to identify just by looking at the content. The context, such as the credibility of the news source, often gives clear hints. Pulsar has a long history of adding context to the content we see online, and this partnership with NewsGuard adds another crucial piece of background to help PR professionals and marketers stay ahead.”

Francesco D’Orazio

Founder and CEO, Pulsar Platform

“With NewsGuard's best-in-class credibility ratings now integrated into our platform, PeakMetrics clients can track relevant mentions and narratives while immediately understanding critical context. NewsGuard's Nutrition Labels shine a light on how ratings are determined, enabling our clients to take swift action when risky narratives spread or adverse mentions occur on unreliable sites.”

Nick Loui

CEO, PeakMetrics

“Knowing whether to trust in the reliability and accuracy of information found online is a major issue today. [Meltwater's] partnership with NewsGuard gives our customers richer insight into that source base. This partnership will provide customers with an additional lens to understand and report on the quality and credibility of their news coverage, as well as potential misinformation around their brand on social media.”

John Box

CEO, Meltwater

Case Study

Pulsar Platform Integrates Reliability Ratings Data into Audience Intelligence

Global audience intelligence platform Pulsar partnered with NewsGuard in February 2022 to provide PR experts with NewsGuard’s Reliability Ratings, indicating the general trustworthiness of thousands of news organizations.

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Press Release

PeakMetrics Brings NewsGuard Source Ratings to Clients, Helping Them Manage Brand Risk

Brands on PeakMetrics can track the prominence of relevant narratives over time, filter their mentions or search results by NewsGuard credibility level, and see whether their brand or competitors appear on credible news sources or on misinformation websites.

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