Tracking disinformation campaigns with human intelligence and AI
Leveraging its bird’s eye view of the digital information environment, NewsGuard extracts and catalogues the top misinformation narratives spreading online. NewsGuard provides data about each narrative in machine-readable format—such as example language, links containing the false claim, and related keywords and hashtags. The Misinformation Fingerprints can be used as data seeds for existing AI/Social Listening tools to trace false claims across the internet and social media or can be used by human analysts to understand mis- and disinformation risks.
Purpose-built for use by both human analysts and AI tools, NewsGuard’s Misinformation Fingerprints™ provide a continuously updated view of the digital information environment—and a powerful way to track narratives that are emerging and spreading online.