NewsGuard – The Internet Trust Tool

Trust ratings for all the news sites that account for 95% of engagement.

Written by journalists, not secret algorithms.

Transparent, accountable, and right in your browser.

Get detailed trust ratings for 6,000+ news websites that account for 95% of online engagement with news. See ratings displayed as icons next to links on all the major search engines and social media platforms.

See who’s behind each site and how it fares on the nine journalistic standards NewsGuard uses to assess each site.

Get warnings on new trending misinformation sites as they are flagged and rated by NewsGuard’s 24/7 rapid response SWAT team.

Learn more and get NewsGuard.

Get NewsGuard

We tell you if a site is reliable as you browse online news.

Sign up to get NewsGuard for your browser and mobile devices.
You’ll see red and green NewsGuard rating icons next to news links on search engines and social media feeds, such as Google, Bing, Facebook, Reddit and Twitter.
Hover your mouse over the NewsGuard icon for more detail, such as a brief description of the site and how it rates on each of our nine criteria.
Click through to the site’s full “Nutrition Label” for even more information about the site.

Get the NewsGuard browser extension

Get the NewsGuard mobile app

NEWS LITERACY QUIZ

Do you know your news?

NewsGuard teamed up with Microsoft to create a nonpartisan interactive quiz to help voters sift through the deluge of information circulating online about the issues and the voting process ahead of the 2020 election. Take the quiz to put your media literacy skills to the test.

FREE NEWSLETTER

Stunning popularity of fake local “news” sites:

In our most recent Monitor, we analyze the skyrocketing popularity of politically-funded local “news” sites and investigate how Europe’s anti-mask movement went mainstream.

For Advertisers

Finally, a way to protect brands by keeping ads off unreliable news websites.

The NewsGuard rating of news websites separates sites that are doing reliable journalism from purveyors of false or misleading news or disinformation. Advertisers use the NewsGuard ratings to build a list of reliable news sites safe for advertising and to keep ads off inappropriate sites.

BrandGuard partners include ad agencies like IPG, and advertising technology platforms such as Peer39, Amobee, TripleLift and many more.

Brand safety

By licensing the NewsGuard ratings, advertisers limit their advertising, including programmatic advertising, to sites that meet the NewsGuard criteria. Advertisers use this data and related information about sites to craft efficient—and safe—ad campaigns.

Ad tech companies have software to keep brands safe from hate speech and pornography. But artificial intelligence cannot root out false news because false news is designed to look like real news. NewsGuard adds an extra layer of protection as the only process that involves human beings—trained journalists—reviewing every website. Schedule a Product Overview

For Libraries and Educators

700+ Libraries Globally

NewsGuard has partnered with more than 700 public libraries globally that recognize news literacy as an essential skill for students and adults alike.

With its ratings and detailed Nutrition Label reviews, NewsGuard is the only resource that provides extensive context about thousands of news and information websites, created by trained analysts assessing basic journalistic criteria of credibility and transparency. Through NewsGuard’s pro-bono News Literacy Programs, libraries can give their patrons access to the media literacy browser extension, totally free.

Visit our News Literacy page to learn more about how hundreds of libraries and teachers use NewsGuard, and how your group or institution can partner with NewsGuard or use its free educational resources today.
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